Experts say Meghan Markle’s use of family imagery supports her lifestyle brand as Lilibet turns five
Meghan Markle has shared a light-hearted update about her family's preferences for the different flavours of jam produced under her As Ever lifestyle brand.In a recent Instagram post promoting her range of small-batch spreads, she revealed that each member of her household has a distinct favourite.
According to the Duchess of Sussex, Prince Harry prefers raspberry jam, their daughter Lilibet, whom she affectionately calls 'Lil', enjoys strawberry, and their son Archie, referred to as 'Arch', likes both flavours.Meghan herself stated that her personal favourite is orange marmalade.
The post was part of a broader promotional message highlighting the artisanal nature of her products, which also include rosé wine and flower sprinkles.
The brand emphasises a carefully balanced approach to flavour, focusing on fruit-forward recipes with subtle tartness and natural ingredients designed to showcase the essence of each fruit.
The revelation comes alongside continued public interest in Meghan's lifestyle ventures and her evolving role as a female entrepreneur following her departure from royal duties.
Her As Ever brand previously collaborated with Netflix, though the partnership ended earlier this year, with the company stating it had achieved strong early growth and was ready to operate independently.Separately, Meghan also recently shared personal moments on social media, including celebrations of her eighth wedding anniversary with Prince Harry.The footage showed Harry singing and presenting her with a cake, while their children could be heard in the background.The couple also exchanged playful gifts, including a penguin statue.
Overall, the post combines family life and brand promotion, reflecting Meghan’s continued efforts to blend personal storytelling with her commercial projects.