Mixx, a digital financial services provider, has rewarded over 90 Tanzanians through its 'Ikiingia tu Goli' campaign, with plans to announce a Sh50 million grand prize in the final draw.

The campaign, organized in partnership with Hisense, encourages Tanzanians to adopt secure digital transactions by offering cash prizes and electronic appliances.During the ninth draw, 10 customers won Sh1 million each, while three received Hisense appliances, bringing the total beneficiaries to over 90.

Mixx's Head of Corporate and Partnerships, Justine Lawena, emphasized the campaign's role in promoting digital financial services and urged customers to continue using the Mixx Super App to increase their chances of winning.Winners are advised to answer calls from number 100 to confirm their prizes.

The campaign, which concludes next week, aims to accelerate digital adoption in Tanzania, with the Sh50 million prize representing the biggest moment for the initiative.

David Kisusi, a Sh1 million winner, praised the platform's security and convenience, highlighting its role in daily transactions and support for user errors.