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A roadside roasted corn seller has attracted widespread attention after saying in a viral TikTok video that she earns about ₦2.5 million every month from her business.
The statement quickly generated mixed reactions across social media, with many Nigerians questioning whether the amount represents her actual profit or simply her total monthly sales.The seller did not clarify this point, leaving room for speculation.
The discussion gained even more attention because it came shortly after First Lady Oluremi Tinubu encouraged Nigerians to consider small businesses such as selling roasted corn, akara and kuli-kuli as viable sources of income, remarks that had already attracted criticism.
In another video, the corn seller defended the trade, saying it has helped many people train their children, build houses and improve their standard of living.Online reactions remained divided.
While some users dismissed her claim as unrealistic or politically motivated, others argued that successful roadside traders in busy locations can generate substantial revenue, especially during peak season.The debate also highlighted the realities of the business through comments from Mrs Lateef Rukayat, an experienced roasted corn seller in Ibadan.
She explained that although the price of a bag of corn has recently dropped from around ₦30,000–₦35,000 to about ₦15,000, traders still face significant expenses including transportation, charcoal, packaging materials and other operating costs.She noted that these rising costs make the business more demanding than many people assume.
Although there is no independent verification of the viral seller's earnings, the story has renewed public discussion about the profitability of Nigeria's informal economy and the difference between business revenue and actual profit.