Marie Lora-Mungai, co-creator of the beloved XYZ Show, explained the financial reasons behind its cancellation.The satirical puppet series, which became a cultural phenomenon in Kenya, faced unsustainable production costs and lack of sponsorships.Each episode cost $15,000 to produce, while broadcasters only paid $3,000.The latex puppets, costing $7,000 each, added to the expenses.Brands avoided sponsoring the show due to its critical stance on government, leaving zero sponsorship revenue.The show's archive also had no resale value, unlike typical entertainment content.Despite its popularity, the show couldn't survive economically.Marie highlighted how donor funds, though significant, masked deeper market issues.She later compiled her insights into a book to help African creators.Kenyans mourned the loss, praising the show's impact on political satire and humor.The cancellation underscores the challenges of sustaining creative projects without commercial viability.